Why Eddy Financial

Los Angeles Financial Advisors – What Sets Us Apart

Passion for Expertise

Andrew also holds the CFP® certification as well as the CLU® and ChFC® designations. In addition, he holds the Accredited Investment Fiduciary AIF® designation, and has a specialized knowledge of fiduciary responsibility and the ability to implement policies and procedures that meet a defined standard of care.

Work with individuals that care about the details and have invested the time to receive formalized education in the industry in which they work.

Boutique Firm

As a boutique firm, we are able to provide laser like focus on our client’s needs. We are independent, and spend a great deal of time surveying the investment landscape to make sure we select the right strategic partners to invest your hard earned wealth.

Work with principals of the firm

When you work with Eddy Financial, you work with both Bob and Andrew. Our name is on the door.

Receive personalized service from us, unlike other firms where you may meet with the person with the name on the door to gain your business, but then get handed to another advisor or junior associate for your ongoing relationship with the firm.

Strategic Asset Allocation

In strategic asset allocation, target asset class allocations depend on a number of factors – such as the investor’s risk tolerance, time horizon and investment objectives and change over time as these parameters evolve. 

Strategic  asset allocation is based on modern portfolio theory, which emphasizes diversification in order to help reduce risk and improve portfolio returns.*
* Required disclosure: Asset allocation and diversification do not guarantee a profit nor protect against a loss.

We are Fiduciaries

We act in your best interest always, and the fiduciary standard is a deeper commitment than the suitability standard, to which some financial professionals are required to adhere.


Our client retention rate is extremely high. Why? We understand that clear communication with a passion for personalized service sets us apart.

Multi-Generational Support

Bob is part of the Baby Boom Generation. Andrew is a Gen Xer.

This means we intrinsically understand the needs of different age groups and that individuals at different points in their lives may have different perspectives. We are able to address these outlooks with deep understanding.

Socially Responsible Investment (SRI) Options

Today, many investors are not only looking for results, but investing their hard earned dollars in companies that reaffirm their individual commitment to societal good. We offer portfolios through one of our key partners that provide sustainability overlays.

Nationally Recognized Custodian

Client assets are held at a nationally recognized qualified custodian. A custodian provides account statements sent directly to a client’s address.

Deep Insurance Expertise

This translates into innovative strategies to help protect your wealth, including your loved ones, estate and business interests. Today, unlike many advisors, we are able to provide expertise around key protection needs. We don’t need to “outsource” insurance questions to third parties, and are able to incorporate these tools into a cohesive financial planning strategy for each family or business.

These needs typically include earned income protection, family income protection, insurance as a retirement plan (when all other qualified plans have been exhausted), and Long Term Care (LTC) insurance to help protect against spiraling long-term health care costs.

Important Disclosure

Eddy Financial, LLC is not a licensed insurance entity. Insurance services are offered  through Andrew Eddy, an individually licensed life insurance agent in the state of California. Andrew Eddy’s California Insurance License is № 0K02163. 

Schedule a free consultation with bob and andrew now
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